de Lara Proença, Wander2022-10-042022-10-04https://hdl.handle.net/20.500.14194/2883This thesis presents the importance of contextualizing the message of the gospel in the cities. It analyzes the context and culture, according to concepts presented by Latin American theorists such as Van Engen, Charles E., Jorge Barro, Tito Paredes, René Padilla, in addition to other authors. The Holiness Church of Londrina is delimited as a case study, which, initially, in terms of evangelization, addressed Japanese immigrants in rural contexts. This history reveals the ecclesiastical and doctrinal identity of the community, which is important for the analysis of the generational transition. Bibliographic researches show the challenges for young people in the urban context, such as the issue of consumerism, individualism, new family configurations, demands, pressures and the increase in psychological disorders. And, in order to know this reality, a field research is developed through questionnaires, focus groups and interviews with young people from the Holiness church in Londrina. It was found that the new challenges that the youth ministry must observe in order to be relevant in discipleship with youth and missional action in the context in which they are inserted, imply a rupture in paradigms, a change in habits and ecclesiological traditions.301EvangelicalismChurch work with youthMissionsEvangelistic workThesis